Berger Launches 'Breathe Easy' the 1st 'Odor Free' & 'Eco-Friendly' paint in Bangladesh


Berger Paints Bangladesh limited launched 'Breathe Easy' the first ever odor free and eco-friendly paint in Bangladesh at the Ruposhi Bangla Hotel on October 24, 2011.

Like its slogan 'Healthy Paint for Your Home', this premium interior emulsion, 'Breathe Easy' will give the user a feeling of being in nature.

The paint is environmental friendly since it has low volatile organic compound (VOC). It is worth mentioning that paints with high amounts of VOC can create breathing problems and can also have side-effects such as allergies. Breathe Easy is also 'odor-free' which makes it easy for people to stay in the room which has been newly painted. It is also 'stain-free' and 'anti-bacterial' which protects the wall from stains and fungus.

Rupali Chowdhury, Managing Director of Berger Paints Bangladesh Limited, formally launched Breathe Easy in the presence of distinguished guests and media personalities.

Mohsin Habib Chowdhury, General Manager, Sales and Marketing of Berger Paints Bangladesh Limited highlighted the special features and advantages of Breathe Easy to the audience. He also mentioned, 'After years of research, we have used the best ingredients and technology to create Breathe Easy for our consumers. We also believe that such products will broaden the horizon of the paint industry.'

Reputed architects, real estate representatives, Berger High Officials and media personalities were present at the launching ceremony.

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